About Us

Hello and welcome to our boutique!

People often ask us how our little shop began… It all started back in 2020 when I was pregnant with our son Oliver. During those months, I read countless articles about early childhood development and discovered how newborns perceive the world around them. Fascinated, I began sketching bold black-and-white shapes and playful characters for Oliver to look at once he arrived. To our surprise, he was captivated by them at just a few days old!

We are Sophie & Daniel, a creative duo and proud parents. I come from a background in design and illustration, while Daniel has years of experience in marketing. Together, we decided to turn our passion into something meaningful – creating sensory products that could support other families during those tender first years.

Our very first product was a simple set of sensory flashcards, hand-cut and packed at our kitchen table. What started as a small idea quickly grew, as parents shared how much their little ones loved them. Over time, we expanded our collection to include baby boxes, sensory books, nursery prints, and even early learning toys for toddlers and preschoolers.

The most rewarding part has been seeing families connect through our creations – from newborns in hospital discovering the flashcards for the first time, to big brothers and sisters bonding with the newest arrivals. Every story we receive reminds us why we started this journey.

Today, our boutique continues to grow thanks to the love and support of our amazing customers. We are grateful for the encouragement from our friends, family, and our small but dedicated team who help us bring these products to life. Without them, and without you, none of this would be possible.